Castilla-La Mancha currently exports products to 170 countries around the world

Spain, July 21, 2013 – The Minister of Employment and the Economy of the Government of Castilla-La Mancha, Carmen Home, highlighted the recent publication of the list of services the Institute of Foreign-affiliated to the Directorate General for Economic and European Affairs Strategy, with the aim of bringing the work carried this organization to help entrepreneurs in the region work in counseling, resources, activities, quality criteria or tools to promote exports.

Thus, the IPEX provides enterprises a wide range of tools designed to help them achieve success in their international expansion and personal assistance at all stages of the investment projects that international companies want to develop in Castilla- La Mancha.

On this matter, Casero said that thanks to these services, we are making Castilla-La Mancha remains one of the regions of Spain with increased export activity, as evidenced by the fact that” now we are the third region of Spain with the largest increase at year, with 13.9 percent rise compared to 7.4 percent nationally.

Also stressed that Home Carmen currently marketed products our companies Castilla-La Mancha in 170 countries around the world, thanks to the strong advocacy that IPEX is undertaking to open international markets both large companies in our region as to small and medium enterprises that are starting in the field of internationalization.

Thanks to this hard work, the government led by Maria Dolores Cospedal has managed to increase by more than 7.5 percent of the number of companies who have started their export process only in the first four months of the year, counting all time with the support and advice of the Institute of Foreign

Finally, it has been worth it Castilla-La Mancha is the region of Spain that has balanced its trade balance, with a drop of 66.4 percent in the first five months of the year, which shows activity that is occurring in our region.

Press Contact: Consejeria de Empleo y Economia Media Relations Consejeria de Empleo y Economia Address: Avda Ireland No 14 512-212-1139

Trials and difficulties are two factors which a developing entrepreneur is always expecting to meet. There is not a person who does not face challenges in life. Lucky are those who become entrepreneurs with their rich faces. Rich faces do not takes talent with them, for talent to overcome there are lot of difficulties and challenges to be faced. There are lots of business chances for people to show their entrepreneurial skills. One has to look for these chances and jump into it. With these opportunities, you can get your business off the ground.

Now days it is difficult task to get into market if you are one of the competitors of a big corporation. But this does not means you have to back up, all you need to do is get in touch with right people who would help you in succeeding in world of entrepreneurship. There has been increasing demand of home based jobs and there are many people who are jumping in this field. With entrepreneurs same case applies, there are many people realizing that home based business is ideal way for an entrepreneur business.

If you are facing financial problem regarding funds, then it is not issue to matter as there are many financing companies who would lend you money for your business rolling. But you should know how to get these funds. You need to deal with financial company by showing them your business plans and projected financial statement. You should convince them and show your business is a good investment option. There are many financiers who are attracted towards these home based businesses of entrepreneurs. With these plans they are able to analyze their return of money. You can land your business on ground easily with these plans but just make careful you are not victim of high interest rates and service charges.

It is essential step towards your success to know how entrepreneurs campaign their business. You should know the different entrepreneurial techniques involved in your business. Ventures faces lot of problem, so it is better you learn the techniques and research on different aspects before you go on it.

Home based businesses have its bounding too. They have problem in gaining customer and also gaining popularity. There are many people who fail and quit this job. All you need is to have strong confidence and good will power within you to continue this business. The first year of operating this business would truly test all your skills and patience too.

You should careful study the reaction of people towards different things. Ventures success does not lie in their product, but sometime also the way they are sold. You should study the people or community around you and understand the different aspects of them. You should deeply study and analyze the value of people thinking.

In conclusion, gaining success in entrepreneurship world is not easy. But once you get start with the small home based business, you might find your way to get success. Wish you all the best!

Its summer and so for that reason Ill break from my insistence on pragmatic advice and write on a topic you might consider fluff. Yet its the biggest mistake I see small business owners make, including me. We have no patience. I think that its a given that a requirement for being an entrepreneur is to have a low grade case of ADD, or in my case, ADHD with an emphasis on the H. And in marketing, that will kill you.

I cant tell you how many times a client tries something and when there are no immediate results says “Well that doesnt work.” Its like lifting weights one day and expecting that tricep cut to develop overnight. Im not suggesting that we all go out and spend a bajillion dollars on advertising during American Idol. But I do think that in order for your PR and marketing tactics to work you have to learn to wait a bit. Here are a few tips to use to figure out if youre too impatient.

1. Are you measuring your campaign results by the number of orders youre getting off each initiative? In a word, DONT. Look at your website hits instead, or the traffic in your store. Whats the first step toward buying your product or service? Do they request a brochure? Do they visit the website? Measure by those “first steps” in the short term.

2. Are you changing your marketing strategy on a weekly or monthly basis? WRONG. You had better have confidence in your strategy (or your consultant) from the start. Nothing works if you dont believe in it 100% from the beginning. Switching around what youre doing on a constant basis and youll end up running circles.

3. Are you relying on only one outreach method? It may work now, but it will stop working eventually. Or youll end up trying one thing after another. BLEND your messaging channels. If youre doing radio, connect it to an online promotion as well. Trying guerilla marketing? Make sure youve got some PR working in conjunction with those “on the ground” techniques.

Particularly in the online world, patience is the key to success. Jay Conrad Levinson, the founder of Guerilla Marketing, believes that patience is the most important characteristic of successful entrepreneurs. Be confident in your approach. Measure it wisely. And then, like that old farmer in the field, be patient and watch the seeds of your marketing work grow.

One of the steps you will need to learn as you are growing as an entrepreneur is how to position yourself as an entrepreneur. While this may not seem all that difficult to accomplish, without the proper attitude it can become a bit of a challenge.

To position oneself as an entrepreneur is as much a matter of mental attitude as anything else. It is about thinking and acting like an entrepreneur. Some would say that you have to eat, breathe, and sleep your business. While this may seem a little over the top, if you are serious about your success it’s not far from the truth.

In many instances the difference between success and failure comes down to the person’s willingness to do whatever it takes to be successful. That means that you need not only focus on promoting your business, but also in positioning yourself as the leader of that business.

You need to remember that in the early stages of a business you and your business are the same thing. The people around you will not think of your businesses without thinking of you as well. The pitfall of that attitude is that some new business owners will promote their business during business hours, and then they try to separate themselves from the business when they leave the workplace.

When you position yourself as an entrepreneur you are approaching the situation with the understanding that a business owner I who and what you are. There is not a real separation when you leave the office; you and your business are still the same.

Successful business people find themselves setting goals for their business, dreaming about their business, working through issues with the business, and even promoting their business at all hours of the day. Leaving the office just means that they are changing locations, but they are still working on their business. They don’t mind doing it because it is a passion and they love what they are doing.

You have to understand that when you take on a new client for your business, they are coming not only because of the products and services that your company offers; they are coming because of what you as the owner of the business are offering. If they do not believe you are committed to what you are doing, they will not have the confidence in your business that is necessary. If they believe in you, they will buy into what you are selling.

If you are truly serious about being successful with your business you will need to learn how to position yourself as an entrepreneur. You need to break free of the mindset of acting like an employee and only working on your business during working hours. You need to learn to promote yourself along with your business. After all, in the beginning stages, you are all that will keep that business alive.

Growing AS An Entrepreneur

Preparing yourself to become an entrepreneur means becoming a whole person. This means preparing yourself spiritually to be an entrepreneur as well as financially and mentally.

Youre not going to be able to operate a business unless youre a whole person, and you cant be a whole person unless youre spiritual. And this means being spiritual according to your own definition of the word.

One definition of spirituality is a sensitivity to, or concern with, non-material values, as distinguished from material concerns. Perhaps you consider yourself spiritual in this sense.

Or, maybe you feel that worshiping and believing in a higher power makes you a spiritual person. Just as the definition of success is different for each person, so is the meaning of being spiritual but it is something that will help all of us on our journey.

For me, being spiritual means having a living, loving relationship with God the heavenly Father, in with, and through His Son, Jesus Christ, by way of the power of the Holy Spirit. It is the essence of this spiritual relationship which helps me find my whole self.

When youre a whole person, your business will click, and you will click. If you arent a whole person if you ignore your spiritual dimension both your business and your personal life will be incomplete.

Preparing yourself socially to be an entrepreneur means understanding how your business fits into the larger context of your life. You have to remember that you have family and friends, and have to keep them informed of your plans and goals, and involve them in your business decisions.

When the people around you have bought into what you want to do, youll receive strength and support from them, which will speed you to your success.

Social preparation also means understanding that there is a social side to business. Make it a point to get involved in at least one business organization in your area. Whether you join the Chamber of Commerce, Rotary, the Lions Club or some other type of business organization, you will experience social growth, a well as the having the means to participate in many good networking opportunities.

Getting collected is a natural outgrowth of getting comfortable. Once you have made all your preparations and have actually started doing business, its your approach thats going to define your business.

If youve already gotten comfortable with an ever changing business, youll be able to remain collected and professional, calm and self-possessed as an entrepreneur.

One of my favourite assignments as a copywriter is to help entrepreneurs create the text to promote their new business, product or service. In my five years as a professional copywriter, I’ve helped clients as diverse as electricians, sales trainers, marketing companies, gourmet food shops, property developers, digital agencies, IT consultants and driving instructors to express what they offer in writing – usually at the early stage of building or planning the enterprise. The power of copywriting in that situation simply cannot be overestimated. There really is something almost magical about putting words on the page. It makes ideas real, generates commitment and focuses energy. Just by committing thoughts to paper, we can shape our futures. It’s easy to see how this benefits the entrepreneur as they plan or develop a business. Although most entrepreneurs generally feel positive and confident about their ideas, they sometimes find it hard to do them full justice on the page. Working from a different perspective – the outsider’s perspective – the copywriter can make sure that their client’s marketing pitches the offering to the right audience, with the right tone and the right emphasis.Sometimes, the appropriate ‘level’ for the message may be far ‘above’ the one expected or imagined by the entrepreneur. Sometimes, when they see what I’ve written, my clients respond ‘I could never have written that,’ or ‘I don’t recognise myself’. This type of feedback confirms that the entrepreneur may simply be too close to his or her product or business (whether emotionally or intellectually) to communicate its selling points effectively. If the business is a one-person startup enterprise, it’s easy to see why. Talking an idea through with a good copywriter (one who asks the client lots of questions) is a great way to road-test a new idea. ‘If we translated this concept into marketing messages,’ the entrepreneur is asking, ‘Would it fly? Would the proposition be consistent, compelling and capable of converting interest into sales?’ Here, the discipline of copywriting can act as a useful reality check. The dark side of confidence is over-confidence, and entrepreneurs are prone to many delusions and self-deceptions. But the copywriter cannot spin straw into gold; to make convincing copy, they can’t work with unclear, inconsistent or self-contradictory ideas. As part of the briefing process, the copywriter can help the entrepreneur to iron out all these tangles in their thinking – provided the copywriter is prepared to put some tough questions to the person who pays their bill.


There is a big misconception regarding first time entrepreneurship and that is the justification that it is okay to fail your first time simply because some well-known entrepreneurs failed and then hit it big.

What is not mentioned is the number of individuals who failed their first time as an entrepreneur and never got a second shot. Therefore, you might as well make it profitable the first time around.

Thus, to ensure higher odds of entrepreneurial success, you must choose the right business.

Here are 4 tips how:

1. Don’t Let the Economy Determine What Business You Should Start

The first thing that entrepreneurs think of when starting a business is our current economic condition. Although it is hard to bypass the thought of a horrid economy and the subsequent effect on your new entrepreneurial venture, it is imperative that you not let the economy sway your decision.

This will especially prove true when the economy turns in the next few years and you are left with an average business that was overly defensive and a lot of regret.

2. Let Google Assist You In Your Choice of Business How do you truly determine market demand for the product and / or services you plan to offer?

One way to do it is to use the Google Keyword Checker. This basic site will tell you how many people are searching monthly for your product or service.

Another key element that the Keyword Checker brings to the table is the use of adjectives.

For instance, you may want to open a business selling blue widgets, but upon looking up how sought after the product is on the web, you find out that green widgets are searched for times as often as blue.

3. You Cannot Avoid Sales, Instead You Must Embrace It and Not Let It Determine Your Business Choice

A willingness to engage in sales separates the men and women from what will be future job seekers.

Entrepreneurs hate sales because for some reason they tend to be more afraid of rejection than your average Corporate Joe or Jane. Why this reason is, I cannot tell you, but to avoid human interaction, entrepreneurs will completely alter the business that they are going into.

What they don’t realize is that regardless of industry, sales is part of business and, thus part of entrepreneurship.

4. K.I.S.S. Keep the concept simple (or, to use the real phrase, Keep It Simple, Stupid). A rule of thumb for first time (and any entrepreneurs) is that if you cannot explain your business in two sentences or less, it’s most likely not going to sell.

It is very rare that people reinvent the wheel with entrepreneurship. As a matter of fact, you can count them on your fingers: Bill Gates, Steve Jobs, Sir Richard Branson and ?

The odds of hitting Pick 6 are better. In entrepreneurship, especially when choosing your first business, go for a base hit, not a home run your first time at bat.

It is true that anyone can benefit from grasping the concepts of the law of attraction and applying them, and any entrepreneur who grasps these concepts can be wildly successful. This is because the idea behind this law is that your feelings and thoughts affect your reality. When you align your vision and goals in life with your thoughts and feelings, life will become nothing short of magical. If you are a businessperson, you can be successful using the law of attraction in the following ways:

Following your passion

The main concept of the law of attraction is to do what your heart desires. If you follow your passion then everything else will simply fall into place. The law will help you attract whatever you need in order for your passion to radiate. An excellent way to do that is to make a vision board.

Building better relationships

By using the law of attraction, you can attract people who share your vision and passion. If you are a businessperson, you can use this law to attract investors, customers and clients. You will not only attract these people but you will be able to build better relationships with them. This will lead to higher customer satisfaction, which will enhance your business. You will also be able to form lasting personal friendships.

Making more money and personal growth

The law of attraction works on the principle that everything is energy, including money. Therefore, this law states that you can attract money with your thoughts and feelings but you must act in harmony with the laws of the universe. This certainly works towards improving your business and enhancing your personal growth.

Offering valuable service

One of the main things of succeeding in your business is giving your clients or customers valuable service to keep them coming back. The law of attraction can help achieve. If you know what you want in your business, you will be the best at what you do, hence you will offer valuable service to clients or customers.

You will fall in love with your work, which will enable you to be happy when serving your customers. This positive energy will affect the people you serve in a positive way. You want to understand this concept, mind movies can help in the law of attraction. You can also invest in a personal development program. It is not that expensive yet the benefits are unbelievable.

Get more information about how Mind Movies can help in the Law of Attraction from my site .

Oldies but goodies…

The social media landscape has significantly changed the face of small business communication, but it does not mean previous technologies have been rendered useless. “Old” technologies, such as e-mail newsletters, instant messaging and message boards are still active and can still increase productivity (and sales!). Many entrepreneurs already have a strong understanding of these technologies and have probably used them in the past. Consider dusting off that old e-mail newsletter you belong to – you know, the one you haven’t read in 2 years – or do a quick search of what message boards are out there. You may be reminded of and surprised at how useful these seemingly out-of-date services can be.

Some you’ve probably heard of, but may not know the full power of…


LinkedIn has become the platform for business-focused social networking. By setting up a LinkedIn profile, users are able to post their work history and professional profiles for others to see. This tool presents opportunities for generating new business, reconnecting with old colleagues, and finding a job.

While many business users may have a LinkedIn profile, they may overlook the other small business communication tools LinkedIn provides. For example, LinkedIn Groups are a simple way to create an online forum where customers, prospects and industry insiders can exchange ideas. Similar to an e-mail newsletter, the Group allows invited LinkedIn users to interact with one another and for a company to communicate key messages. With some simple work on the front-end to get the group moving, an entrepreneur can then take a back-seat to let the patients run the asylum – while still maintaining his or her position as the group leader.


A wiki (rhymes with tricky) is a website that allows users to edit the content that is posted on the page; the trick to wikis is ensuring the edits are accurate. Wikipedia, for example, is an editable online encyclopedia in which users can edit the content. The reason the information remains accurate is Wikipedia has designated individuals to monitor updates.

From a business perspective, a wiki is a great small business communication tool for companies with geographically distributed offices or teams. Users can post a document or other materials on an internal wiki and allow a group to review and edit the material in one place. Beyond the team collaboration, the wiki also helps with “version control,” a problem that occurs when some users do not have the most up-to-date version of a document. Microsoft’s SharePoint offers companies the ability to make internal wikis, as well as discussion boards.

Some small business communication tools you may not have heard of…


Yammer is an enterprise microblogging service – think of it as Twitter for internal business communication. The service allows businesses to create their own internal communication channel and limit use to those who have a valid company e-mail address.

There are many ways to make money from home putting in as many hours as you want while getting to stay home with your family. You can become a mom entrepreneur in no time.

Most women need more flexibility than what they typically get in the regular workplace. You often cannot plan for your child being sick or getting out of school early and it is stressful to have to quickly find someone reliable to pick them up and drop them off on days like that.

Many moms worry about their kids walking home from school alone and would prefer to pick them up and take them home. They also wonder if their kids are safe once they reach the house as they will not be home with their kids until the evening.

It is quite a conundrum as most moms do not work because they want to but because they have to. If this is you, how would you feel if you found out you would not have to stress over such problems anymore?

There are clearly many reasons to start a home business. Getting started can be difficult though. In order to do so you need to stop and ask yourself two simple questions: What are your interests? What are you good at? If the answer to both these questions is the same then you have an advantage as you can create, sell, or teach something that you are great at and love. This makes things easy. There are a plenitude of options available that many a mom entrepreneur usually likes.

If you enjoy working with kids, you can either have a daycare in your house, or become a tutor. Either job would likely help out mothers who are not lucky enough to be home with their kids everyday. You remember what that is like, don’t you?

Or you may want to take advantage of the internet. With outstanding products and superior services you could incorporate yourself into a simple and duplicatable online marketing system that automates most of your business tasks for you. Such systems have been developed specifically for the young business women, but you just have to know how to locate such opportunities.

For startup costs usually around a few hundred dollars, you could be well on your way to securing your slice of the abundant internet pie. Be imaginative when deciding which business to begin; make a list of your interests and skills to help you get started.